500 Attendees. 3 Cities. 1 Pledge.
The Digital Pledge Wall by Quenth powered the client's massive employee outreach and engagement drive across three cities in India in August 2026.
Objectives
The pharmaceutical company, aiming to affirm its wide-reaching presence in the country and solidify its workforce, was organizing an employee gathering in three Indian metropolitan cities—Mumbai, Kolkata and Hyderabad. With a tagline of "One Team. One Target, One Solution", the goals of the event stood as follows:
- ✓ To create a solid brand experience that would evoke the company culture and affirm brand values across its offices in the country
- ✓ To enhance employee engagement and strengthen work relationships towards collective growth and success
- ✓ To create a shared and shareable moment that would exhibit unity of purpose and showcase the brand's might in the media
- ✓ To combine entertainment and value in a memorable group activity
Solution
With the challenge of designing a bespoke multi-city experience for a huge and varied audience, the key was to create a hybrid-ready solution that could be scaled accordingly and would allow ease of participation. It was thus decided to opt for a content wall that could power installations at all the venues and create one cohesive shared experience across the board.
Implementation
Our interactive wall software powered the Digital Pledge Wall, which was an ideal solution to accommodate the diverse audience and act as the focal attraction and chief activity throughout the engagement campaign, happening on different dates in the three cities. The pledge wall functioned as a live event wall, on which the individual submitted entries of guests popped up in different tiles, displaying their names and pictures. The wall commemorated the occasion and proved a testament of the work family's dedication for further greatness.
Outcome
This employee engagement campaign finished on a high note with our Digital Pledge Wall contributing in the following manner:
- ✓ The pledge wall acted as the chief attraction that perfectly embodied the occasion, reflected the theme and integrated the company's branding.
- ✓ The engagement campaign could be run successfully and effortlessly across the three different locations with this scalable interactive wall solution, bringing together some 500 people in a shared brand experience.
- ✓ The wall also took the form of a group activity, creating a greater sense of involvement and purpose where people were united by a single goal.
- ✓ The content wall also accorded due recognition to every presence, showcasing their contribution in real-time, further illustrating the occasion's intent.
- ✓ It converted passive audiences into active co-creators of the campaign highlight, defining its success.
Some frequently asked questions (FAQs) regarding Digital Pledge wall:
1. What is a Digital Pledge wall?
The pledge wall is a live event wall that prompts attendees to submit their entries to take a pledge and showcase the entries on a large screen to represent a shared goal or larger purpose.
2. How does this wall engage attendees?
The wall nudges passive onlookers to actively participate in driving the event forward, capturing leads and creating a shared brand experience.
3. Can the pledge wall be customized for any event?
Yes, you can customise the wall to integrate your brand elements, event theme and campaign message.
4. What kind of events is the pledge wall suitable for?
This wall is well-suited to sales ignition drives, company days, partner meets, social responsibility campaigns, etc.